Friday, January 13, 2012

Researching Poster Design and Typography


What are the four most important things to keep in mind when designing a poster?

1. The colors and designs of the poster must be creative and aesthetic in order to attract the attention of the targeted audience.  
  • Ex: White background it causes the poster to look clean and focuses the viewer toward the data being presented.
  • Text should be large enough to be seen from 5 feet away.
2. Placing information the right way / Organize information.
·         Focus on the important information
·         However, information overload might confuse the reader.
3. A poster must contain an emotional element
·         Ex: to motivate a call to action
4.  Rule of Thirds 

Down Below I posted a link of a poster:
  
http://payload.cargocollective.com/1/2/83564/1281107/advocacyposter.jpg

I believe this poster is a great advocator. The design was something unusual, which caught my attention and it contained an emotional element , that it even caused me to research more about the movement.

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